Her alarm clock chimes before the sun rises. She's not only up and at 'em, she's dressed to the nines in heels and a full face, wearing perfume. Her apron is starched and matches her outfit, and breakfast is on the table. Her husband and children come to the table dressed and pressed: they've been raised that way, and she's done the ironing.
The year is not 1944, or even 1954...it's 2004, and the modern retro housewife is keeping house like Grandma did. She’s starting early and staying up late. Her day begins just after daybreak, when she gets up and gets dressed. No sweats or boxer shorts and t-shirts for her, she's wearing silk pajamas and pin curls. She bathes, dresses, combs out her hair and does her face. She's a modern-day Donna Reed, and she doesn't wear Donna Karan.
When her family leaves for school and work, after a hot breakfast, the kitchen is cleaned, beds made, house straightened. If it's Monday, it's wash day, but whatever the day, you can bet her home is in order. The cupboards are never bare and dinner is ready when Father comes home in the evening. Meals are simple and nourishing. Breakfast and lunch are served in the kitchen, dinner is served in the dining room, and little boys tuck in their shirts before coming to the table.
Once a week, she gets her hair done and a manicure. If the budget is tight that week, she does it herself, but "going without" or cultivating "bedhead" is no more an option than wearing a jogging suit to the grocery store or going to the mailbox without lipstick.
She may be just an old-fashioned gal, or a semi-retired bombshell. She’s mastered the art of cleaning the cat box in a pencil skirt and stockings. She can sweep, mop and clean the toilet without chipping a nail or losing a bobby pin. These dames can keep house and keep the home fires burning. And really, what's sexier than a woman who can cook and doesn't mind cleaning up afterwards?
These retrophiles and their mates are happily living in their own little time warps, raising their families the old-fashioned way, with good manners and knowledge of some basic social graces. Their children know who Alfred Hitchcock is and can sing Cole Porter tunes in the bath.
The little ones look up to Daniel Boone and Amelia Earhardt, and when they say the Pledge of Allegiance in the neighborhood grade school, they understand it and it means something. The kids wear plaid skirts and saddle shoes and turned-up dungarees with striped t-shirts and Beaver Cleaver caps. They say "ma'am" and "sir" and know which fork to use.
I know, it all sounds so nice, so perfect. Well, it is nice. Maybe it isn't perfect for everyone, but for a few of us, it's heaven. We were born too late. We live in that fabulous era of the mid-20th Century, when we'd just won The War and the whole country was overflowing with optimism about things to come. Good had triumphed over Evil, just as it should, and all was right with the world. The guys in White Hats would keep on winning and we'd all be safe from those guys in the Black Hats. It was as simple as that.
It just so happens that we don't think all things referred to as "progress" really are moving us forward. And it isn't just about the clothing that kids are wearing today (or, more accurately, not wearing these days). Looking at style trends is a good barometer for where we are as a society. When it just doesn’t matter to you how you look when you leave the house, it probably doesn't matter to you how you do your job. It probably doesn't matter to you how you drive or how you keep your lawn or anything else. If you can't take pride in yourself, then what can you take pride in?
For the modern retro housewife, our lifestyle is a show of respect—respect for ourselves and others. Housewives dress each morning just as if they're going to an outside job because keeping house and caring for their families is a job. It's a serious job and we respect that work. We show that respect by not showing up for work wearing velour sweats and un-brushed hair. (And for the record, flip-flops are not shoes, just in case you're on the fence about that one.)
Sure, we take advantage of some modern conveniences: good dishwashers, advancements in vacuum cleaners, a good TV to watch those films noirs. A big refrigerator with water in the door definitely saves steps, and I can't live without my garbage disposal. I also really like the coffee maker…but I have a percolator and I know how to use it. We have cell phones and pink princess phones. We have CD players and Victrolas. We have new cars and old cars. We have DVDs of our favorite classics, because we like to preserve what's important to us.
Living this way every day is a real commitment. We have to mean it, because we are outnumbered exponentially and sometimes it feels like Us or Them, especially when we're trying to teach our children some values and morals. You know, simple things, like buy pants that fit and no one else wants to see your underwear.
Going to the grocery store is better at the local market, not the big chains, since most of the customers are dressed like I am. Granted, most of them are in their dotage, but they don't look at me like I'm wearing a costume. (It's easier in a bigger city, too, when you're likely to just be considered "eccentric", and since I live in the same town as John Waters, I figure I'm OK.)
If you've seen the August and September issues of Vogue magazine, you'll know that I am at the height of couture fashion this season. "Granny Chic" as it's called, is all the rage.
Looking like I care what is going on at Fashion Week is ridiculous. I don't want to be trendy. I don't believe in trendy. The upside (my fellow retrophiles decided) is that in a few months, all those designer retro suits are going to be in the thrift stores and all over eBay. We can wait.
You know, the whole thing really comes down to how you want to live and what you want out of living. Frank Sinatra said, "You only live once, but if you live like me, once is enough." We believe that, in theory, though most of us can't live like the Chairman of the Board. Mostly, we try to live like we mean it, like it matters, not like we're just killing time or getting through one thing and onto the next. Every day matters when you live simply and honestly and know what's important to you. We look at our children and we're proud of them. When we're old, we can look back at our lives and be proud also.